Product UpdateXLinkedIn

behind the scenes product update post template

Cadence: 1-2x/month, tied to a real internal milestone

Use this template in TimeToPostBuild a posting schedule

Cadence plan

  1. 1Pick a real internal milestone
  2. 2Say what you were dealing with
  3. 3Say what changed
  4. 4Share the result

Behind the scenes update

[WHAT WE WERE DEALING WITH]. [WHAT WE DID]. [RESULT, as a number if possible].

Filled example

Our scheduler was silently dropping posts for accounts in certain timezones. Spent the week rebuilding it around UTC everywhere. Zero missed posts since Tuesday.

Related templates

How often should I post behind the scenes product update post template?

1-2x/month, tied to a real internal milestone

Which platforms does this template fit?

This template is written for X, LinkedIn. Adjust only the formatting details that each platform needs.

What should I change before posting?

Replace every bracketed placeholder with a real product, audience, metric, offer, date, link, or example. Keep the structure, but make the details specific.