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salon spa weekly social media calendar template

Cadence: 5 posts/week: Mon booking reminder, Tue before/after, Wed tip, Thu staff spotlight, Fri/Sat weekend push

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Cadence plan

  1. 1Mon booking reminder
  2. 2Tue before/after
  3. 3Wed tip
  4. 4Thu staff spotlight
  5. 5Fri or Sat weekend push

Salon and spa weekly posts

Tue: Before and after: [SERVICE]. Booked by [CLIENT, w/ permission]. Book this look: [LINK]
Wed: [N] things your [stylist/esthetician] wishes you knew about [TOPIC]

Filled example

Before and after: full balayage and a trim, booked for her sister's wedding. Book this look: link in bio.

3 things your colorist wishes you knew about washing color-treated hair. Wait 72 hours before the first wash.

Turn the calendar into posting times

Use the schedule generator to convert this cadence into a weekly calendar before you bring it into TimeToPost.

Open the schedule generator

Related templates

How often should I post salon spa weekly social media calendar template?

5 posts/week: Mon booking reminder, Tue before/after, Wed tip, Thu staff spotlight, Fri/Sat weekend push

Which platforms does this template fit?

This template is written for Instagram, Facebook. Adjust only the formatting details that each platform needs.

What should I change before posting?

Replace every bracketed placeholder with a real product, audience, metric, offer, date, link, or example. Keep the structure, but make the details specific.